Arch Rivals on Genesis - Advertisement Review

Apparently a lot of people must hate one- hit wonder Bobby McFerrin a lot, how else do you explain his decision to climb up the basket? Sure, Don't Worry, Be Happy was one of the most annoying (and condescending) songs of all time, but there's no reason we need to hunt Bobby down and torture him. And on a basketball court of all places, if you're going to do something like that shouldn't it be in a dirty bathroom or some dark alley?

So this is Arch Rivals, the arcade basketball game that paved the way for games like NBA Jam and NBA Street. This early 90s advertisement makes absolutely no sense, why is everybody after this guy when he doesn't have the ball? Have they just decided to ignore the guy making three-pointers so that they can focus on this Bobby McFerrin look alike? Or are they using this guy to block the basket and make it harder? Either way, this guy is having no fun ... the amount of fun you'll have when you play Arch Rivals.

If there's one thing this advertisement wants you to know it's that Arch Rivals is a "basket brawl." You can find them saying that no fewer than four times ... including once in really large letters. I can just see the board meeting with all of these guys in suits trying to think of clever puns to use in this advertising. Suddenly somebody says, "I've got it, it's basket BRAWL." Everybody loves it, and instead of coming up with a second idea they just continued to run with "basket brawl" until it lost all of its meaning. In other words, this advertisement sucks.

FROM: Fun-Filled Days of Bad Advertising


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