Deady Moves on Genesis - Advertisement Review

DUDE! I think that guy has had enough! Look, I'm all for outrageous violence in my advertising, but somebody needs to explain just what the hell is going on here! For example, right under the picture it says "move over master, a new champion is kicking in," yet the picture clearly shows the "Master" being punched ... hard. Which brings up another good question, just how hard to you have to punch somebody to where the side of their face explodes in a shower of blood? It's not coming from his mouth, it's clear that the damage has happened in a location you probably don't want blood coming from.

The advertisement continues, "This exciting action adventure game recreates the fury and explosiveness of international boxing. In this game they take no prisoners." Well, I guess that explains what is happening to the side of his face, but still don't understand why they would take prisoners in the first place. And why is that well dressed man so angry with the surfer? Can't we all just get along?

Where the advertisement falls down is when it starts talking about the graphics. "This exciting video battle feature dimensional screens, high quality graphics, special sound and video effects and challenging game play." Phew, that's quite a mouthful. But what exactly do they mean by Exciting video battle? And what is a dimensional screen? Is special sound better than what we're used to? Of course, none of these questions can be answered because instead of giving us screen shots they use artist renditions of what the action "might" look like. That's right, they use drawings to illustrate just how good this game is going to look. Unfortunately the drawings are laughably bad and will leave no doubt in your head to why you've never heard of this game!

FROM: Everybody Loves Bad Advertising


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